CASE STUDY
Channel Partnership
& International Business Support
for FLINTpro
FLINTpro, a leader in land sector emissions and removals reporting, leveraged Callala's expertise to expand into the UK and European markets.
Callala provided comprehensive business consulting support, beginning with a go-to-market (GTM) strategy that detailed the consulting landscape, followed by core business development across various sectors. These sectors included consulting firms, carbon credit project developers, regenerative farming project developers, carbon market advisory services, financial institutions focusing on TNFD portfolio management, and food producers with Scope 3 emissions verification needs.
As a channel partner, Callala emphasised global coordination, including international sales training, and generated insights to validate a product-market fit. While initially focused on pragmatic, day-to-day sales operations, Callala's role swiftly evolved into strategic advisory services, shaping FLINTpro's broader business strategy.
Callala's efforts not only placed the UK and EU firmly on FLINTpro's roadmap but also redefined the company's strategic direction. A crucial insight was recognising EU regulatory drivers as a core business pillar alongside its US headquarters and established operations in Australia.
Through this partnership, Callala significantly contributed to FLINTpro's international growth and market presence.
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I had the privilege of working with Andrew over the past couple of years at FLINTpro. Andrew is a diligent, reliable, thoughtful and energetic sales professional. I was impressed with Andrew’s ability to operate in unstructured and dynamic environments, which was essential when working with a Series A company. He demonstrated the ability to build rapport with clients and ultimately create mutually beneficial deals in new markets. His expertise and thoughtful insights were incredibly valuable for our team.